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LOYALTY REWARDED.","image":"e6ef81b3-f070-4729-9da8-868feae7bd5b.png","subheadline":"You're ONE membership away from discounts and priority service.","ctaText":"Join for free","href":"#/?page=loyalty","shouldOpenInNewTab":false},{"headline":"SIXT Business","image":"81451aba-068f-4d67-984f-a215847520f9.jpg","subheadline":"Custom mobility solutions for all businesses.","ctaText":"Register now","href":"/business/?utm_campaign=US_US_btob_SF-PRODUCTPROMO-RT_ALL_GT_ENG&utm_content=MORE-SIXT&utm_term=stationfinder","shouldOpenInNewTab":false},{"headline":"SIXT+ Car Subscription","image":"9f9399ea-6ad4-4d9d-9b7f-101e23ce1c97.jpg","subheadline":"The better way of owning a car.","ctaText":"Learn more","href":"/plus/?promo_name=rent_sfp_referral_plus&promo_creative=more_sixt&promo_position=sixt.com","shouldOpenInNewTab":false},{"headline":"SIXT Share","image":"88421872-45ef-4b07-aa33-f901b604086e.png","subheadline":"On-the-go flexibility with premium car sharing.","ctaText":"Learn more","href":"/share/?promo_name=rent_sfp_referral_share&promo_creative=more_sixt&promo_position=sixt.com","shouldOpenInNewTab":false},{"headline":"SIXT Ride","image":"16780f8c-3337-4ffc-afd1-89866775e759.jpg","subheadline":"Sit back with your personal chauffeur.","ctaText":"Learn more","href":"/ride/?utm_source=rent_SFP_referral_ride&utm_medium=sixt_referral&utm_campaign=more_sixt&promo_name=rent_SFP_referral_ride&promo_creative=more_sixt&promo_position=sixt.com","shouldOpenInNewTab":false}]},"seoFooter":{"title":"Check out our nearby locations to Luton","text":"Check out one of our nearby branches to Luton where you’ll find the same great service and affordable rates.","contents":[{"label":"Nearby Branches","items":[{"text":"London Caledonian Road","title":"London Caledonian Road","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/london/london-kings-cross/"},{"text":"London Luton Airport ","title":"London Luton Airport ","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/luton/london-luton-airport/"},{"text":"London Marylebone","title":"London Marylebone","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/london/london-marylebone/"},{"text":"London Shepherds Bush","title":"London Shepherds Bush","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/london/london-shepherd-bush/"},{"text":"London St. Pancras/Kings Cross","title":"London St. Pancras/Kings Cross","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/london/london-st-pancras-station/"},{"text":"London Wembley","title":"London Wembley","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/london/london-wembley/"},{"text":"Milton Keynes","title":"Milton Keynes","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/milton-keynes/milton-keynes/"},{"text":"Milton Keynes Central Station","title":"Milton Keynes Central Station","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/milton-keynes/milton-keynes-central-station/"},{"text":"Private Airport Luton","title":"Private Airport Luton","target":"_self","isInternalLink":true,"url":"/car-rental/united-kingdom/luton/private-airport-luton/"}]}]},"breadcrumbs":{"label":"Breadcrumb","breadcrumbs":[{"text":"SIXT","href":"/"},{"text":"Car rental","href":"/car-rental/"},{"text":"United Kingdom","href":"/car-rental/united-kingdom/"},{"text":"Luton","href":"/car-rental/united-kingdom/luton/"},{"text":"Luton","href":"/car-rental/united-kingdom/luton/luton-94d1/"}]},"fleetSlider":null,"reviews":{"items":[{"name":"Alessandro V.","ratingNumeral":5,"ratingFormatted":"5.0","reviewText":"After getting off the plane, I decided to walk the ten-minute route to the Sixt office to pick up my car, even though I could have called for a ride. At the reception, Mo did a great job understanding my uncertain English and provided me with excellent service. Satisfied!"},{"name":"Georgi P.","ratingNumeral":5,"ratingFormatted":"5.0","reviewText":"Great customer service from Anji, free upgrade of the vehicle, friendly, smilly, informative, 5*.\nThank you."},{"name":"Edgaras N.","ratingNumeral":5,"ratingFormatted":"5.0","reviewText":"We received a very great and polite service. Got an upgrade and a great care for my family. 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You can revoke your consent at any time.","MapConsentScreenTitle":"Unlock Google Maps","ConsentScreenPrimaryCta":"Show Maps","ConsentScreenSecondaryCta":"Privacy & Cookie Policy","ConsentScreenThirdCta":"Privacy Policy of Google","ConsentScreenUnlockCta":"Unlock Google Maps"},"openingHours":[{"label":"Mon - Fri","value":"08:00 - 17:00","isNewSection":false},{"label":"Sat - Sun","value":"08:00 - 12:00","isNewSection":false},{"label":"Public Holidays","value":"08:00 - 16:00","isNewSection":true}],"addressData":{"address":"24-34 Crawley Road, Luton, Beds LU1 1HZ, United Kingdom","coordinates":"51.88373947143555, -0.42157700657844543","directions":[{"type":"LocationDirection","title":"Your way to Sixt","text":"The Sixt branch is located on Crawley Road, next door to National Tyres."},{"type":"LocationDirection","title":"By car","text":"From the M1 please proceed directly down Hatters Way, and take the first exit on the roundabout on to Telford Way. 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