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LOYALTY REWARDED.","image":"e6ef81b3-f070-4729-9da8-868feae7bd5b.png","subheadline":"You're ONE membership away from discounts and priority service.","ctaText":"Join for free","href":"#/?page=loyalty","shouldOpenInNewTab":false},{"headline":"SIXT Business","image":"81451aba-068f-4d67-984f-a215847520f9.jpg","subheadline":"Custom mobility solutions for all businesses.","ctaText":"Register now","href":"/business/?utm_campaign=US_US_btob_SF-PRODUCTPROMO-RT_ALL_GT_ENG&utm_content=MORE-SIXT&utm_term=stationfinder","shouldOpenInNewTab":false},{"headline":"SIXT+ Car Subscription","image":"9f9399ea-6ad4-4d9d-9b7f-101e23ce1c97.jpg","subheadline":"The better way of owning a car.","ctaText":"Learn more","href":"/plus/?promo_name=rent_sfp_referral_plus&promo_creative=more_sixt&promo_position=sixt.com","shouldOpenInNewTab":false},{"headline":"SIXT Share","image":"88421872-45ef-4b07-aa33-f901b604086e.png","subheadline":"On-the-go flexibility with premium car sharing.","ctaText":"Learn more","href":"/share/?promo_name=rent_sfp_referral_share&promo_creative=more_sixt&promo_position=sixt.com","shouldOpenInNewTab":false},{"headline":"SIXT Ride","image":"16780f8c-3337-4ffc-afd1-89866775e759.jpg","subheadline":"Sit back with your personal chauffeur.","ctaText":"Learn more","href":"/ride/?utm_source=rent_SFP_referral_ride&utm_medium=sixt_referral&utm_campaign=more_sixt&promo_name=rent_SFP_referral_ride&promo_creative=more_sixt&promo_position=sixt.com","shouldOpenInNewTab":false}]},"seoFooter":{"title":"Check out our nearby locations to Florence Central Train Station","text":"Check out one of our nearby branches to Florence Central Train Station where you’ll find the same great service and affordable rates.","contents":[{"label":"Nearby Branches","items":[{"text":"Florence Airport","title":"Florence Airport","target":"_self","isInternalLink":true,"url":"/car-rental/italy/florence/florence-airport/"},{"text":"Florence Gioberti","title":"Florence Gioberti","target":"_self","isInternalLink":true,"url":"/car-rental/italy/florence/florence-gioberti/"}]}]},"breadcrumbs":{"label":"Breadcrumb","breadcrumbs":[{"text":"SIXT","href":"/"},{"text":"Car rental","href":"/car-rental/"},{"text":"Italy","href":"/car-rental/italy/"},{"text":"Florence","href":"/car-rental/italy/florence/"},{"text":"Florence Central Train Station","href":"/car-rental/italy/florence/florence-central-station/"}]},"fleetSlider":{"heading":"Our most popular rental cars in Florence Central Train Station","items":[{"heading":"BMW Z4 Roadster","subheading":"or similar | Convertible","cta":"Book Now","href":"/betafunnel/#/offerlist?ctyp=convertible&uci=44571&uda=20260415&rda=20260419","sources":[{"width":1050,"src":"/fileadmin2/files/global/sideview/user_upload/fleet/png/1050x600/bmw-z4-convertible-2d-black-2023-JV.png"}]},{"heading":"Peugeot 2008","subheading":"or similar | SUV","cta":"Book Now","href":"/betafunnel/#/offerlist?ctyp=suv&uci=44571&uda=20260415&rda=20260419","sources":[{"width":1050,"src":"/fileadmin2/files/global/sideview/user_upload/fleet/png/1050x600/peugeot-2008-suv-white-2024.png"}]},{"heading":"Skoda Scala","subheading":"or similar | Sedan","cta":"Book Now","href":"/betafunnel/#/offerlist?ctyp=sedan&uci=44571&uda=20260415&rda=20260419","sources":[{"width":1050,"src":"/fileadmin2/files/global/sideview/user_upload/fleet/png/1050x600/skoda-scala-5d-blau-2019.png"}]},{"heading":"BMW 3 Series Touring","subheading":"or similar | Wagon","cta":"Book Now","href":"/betafunnel/#/offerlist?ctyp=wagon&uci=44571&uda=20260415&rda=20260419","sources":[{"width":1050,"src":"/fileadmin2/files/global/sideview/user_upload/fleet/png/1050x600/bmw-3-stw-black-2023.png"}]}]},"reviews":{"items":[{"name":"Debbie G.","ratingNumeral":5,"ratingFormatted":"5.0","reviewText":"My husband and I traveled to Florence for the first time and we rented a car for two days from Sixt. We had a very pleasant interaction with Emma. She was knowledgeable, helpful, and very, very courteous. She even went out of her way to recommend & call a wonderful restaurant for our day trip to Tuscany.\nAlso, Emma if you read this, we had an amazing day and the restaurant was excellent. Thank you again for all your help. We highly recommend this company! Service and rental process is seamless!😊 10. Stars if we could. Thank you again!"},{"name":"Kelly S.","ratingNumeral":5,"ratingFormatted":"5.0","reviewText":"Elana at the Florence train station location was incredibly kind and helpful! After Hertz lost our reservation, we had to make one last minute through Sixt. I had ordered a car over the phone through a Sixt call center and they made mistakes. Once we got to the counter, Elana provided us with kind, quick, and informative assistance. She even had them retrieve the car for us because we were having a stressful day.\nSaint Elana saved our honeymoon!!"},{"name":"Henrijs R.","ratingNumeral":5,"ratingFormatted":"5.0","reviewText":"Absolutely lovely and personal service. The route to the car park was well signposted, as was the car return route, which was equally well marked and easy to follow. On top of that, the office provided printed materials both for the route to the car park and the car return, as well as an information sheet on how to recognise and avoid accidentally entering a ZTL (Limited Traffic Zone). Honestly, if someone can't find the car park, return the car, and still manages to drive into a ZTL with such a comprehensive set of aids, then they really shouldn't be allowed behind the wheel."}],"labelLess":"Read less","labelMore":"Read more","buttonLabelMore":"See all reviews","buttonLabelLess":"See fewer reviews"},"ratingsData":{"title":"Customer reviews & feedback","ratingNumeral":4.730686,"ratingFormatted":"4.7","ratingHint":"from our Customer Excitement Score survey*","scoresHeader":"What our customers are saying","ratingDescription":"Based on 2880 reviews","secondaryScores":[{"value":"4.9","text":"Vehicle handover"},{"value":"4.8","text":"The way to SIXT"},{"value":"4.7","text":"The vehicle"}]},"shouldShowReviewsFootNote":true,"shouldMountFleetSliderApp":true,"branchName":"Florence Central Train Station","regionName":"Florence","branchTranslations":{"ShowMore":"Show more","ShowLess":"Show less","ReadMore":"Read more","ReadLess":"Read less","SeeAllReviews":"See all reviews","SeeLessReviews":"See fewer reviews","CustomerReviews":"Customer reviews & feedback","BranchDetailsAddress":"Address","BranchDetailsMoreInformation":"More information","BranchDetailsAdditionalInformation":"Additional Information","BranchDetailsCoordinates":" Directions","OpeningHoursViewOpeningHours":"Business hours","BranchDetailsHeading":"Directions to Florence Central Train Station station","BranchDetailsOohHeadline":"Out of hours","BranchDetailsOohPickup":"Out of hours pickup","BranchDetailsOohReturn":"Out of hours return","StationDetailsPickUp24h":"24h Pick Up","StationDetailsReturn24h":"24h Return","BranchOutOfHoursShowDetails":"Out-Of-Hours Conditions","BranchDetailsOohDescription":"Do you want to return your vehicle outside of opening hours?","MapConsentScreenDescription":"By clicking on \"Show Maps\", you consent to the use of Google Maps and the associated transfer of your personal data to Google LLC. You can revoke your consent at any time.","MapConsentScreenTitle":"Unlock Google Maps","ConsentScreenPrimaryCta":"Show Maps","ConsentScreenSecondaryCta":"Privacy & Cookie Policy","ConsentScreenThirdCta":"Privacy Policy of Google","ConsentScreenUnlockCta":"Unlock Google Maps"},"openingHours":[{"label":"Mon - Sun","value":"08:00 - 20:00","isNewSection":false},{"label":"Public Holidays","value":"08:00 - 20:00","isNewSection":true}],"addressData":{"address":"Santa Maria Novella Piazza della Stazione, Firenze, 50123, Italy","coordinates":"43.777408599853516, 11.24839973449707","directions":[{"type":"LocationDirection","title":"Your way to SIXT","text":"The SIXT branch is located inside Santa Maria Novella Train Station. From the platforms area, with your back to the trains, take the exit on the left hand side in the direction of the Pharmacy. Turn left and proceed a few meters, there you will find our office on your left."},{"type":"LocationDirection","title":"SIXT Parking","text":"The SIXT parking area is in the underground car park of the train station Santa Maria Novella, floor - 4, sector A."},{"type":"LocationDirection","title":"Return information","text":"Please return your SIXT vehicle in the parking of the train station in floor -4 sector A and leave the car in one of the SIXT parking lots. Then you can hand over the key to our employees in the SIXT branch or enter the keys in the orange keybox, which is located in the SIXT parking area next to the barriers. Our branch in not in the ZTL area (Limited traffic zone). Please avoid the yellow preferential lanes that are reserved for taxis and buses."}],"rawCoordinates":{"latitude":43.777408599853516,"longitude":11.24839973449707},"language":"en"},"outsideOpeningHoursInformation":[{"label":"Out of hours return","value":"Please return your Sixt vehicle in the underground parking of the train station Santa Maria Novella, section A, level -4. Follow directions for the Rental Car Area. The key box is located in the parking area, next to the exit barriers.","isNewSection":true}],"reviewFootNoteText":"*Our Customer Excitement Score is based on a survey sent to all customers who booked at Florence Central Train Station. 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